SING SING SING Essay -- Essays Papers

SING SING SINGI used to always go over to my grandparents house and watch my grandfather go crazy over this Jazz music. He explained to me that it wasnt Jazz unless it swung like the greats. I listened to a song Sing Sing Sing the other daylight from one of my Jazz collections that my grandpa gave to me and realized that their was so much energy and pizzazz in this music. He explained to me that it was all put together by a guy named Benny, and I understood why. Benny Goodman, born Benjamin David in 1909, one of twelve children, grew up in a Chicago ghetto with his family, who fled Russian anti-Semitism. further by his father, an immigrant tailor, to learn a musical instrument, Goodman took up the clarinet at a young age. From the start, he dis vie an exceptional talent. Before he was in his teens, he had begun playacting in public. He received his first true clarinet and musical training from a local synagogue, then continued practice through Hull House, a social-service agency for the under privileged children of the Chicago. The most important of his teachers, at the school, was Franz Schoeppe, a classical instructor from the Chicago Musical College who ignored jazz and stressed in his students the discipline and respect for classical music. After his father died, fourteen-year-old Benny helped support his family by playing at a Chicago neighborhood dance hallway and working locally for two years. In 1925, Gil Rodin, who was then with the band led by Ben Pollack, heard him. Goodman was hired by Pollack, then working in California, and the following year make a triumphal return to Chicago as featured soloist with the band. Goodman remained with Pollack until 1929, when he became a much in-demand session musician in New York. When the band was between jobs, Goodman jammed with members of the Austin High Gang who introduced him to the New Orleans Rhythm Kings and the Dixieland clarinet style of Leon Rappolo. After his 17th natal day Benny made his first recording with Pollacks band with the tune, Hes the Last Word. Benny also played in the bands of leaders such as Red Nichols (from 1929 to 1931), Isham Jones, and Ted Lewis. During the earliest 30s Goodman played in bands led by Red Nichols, Ted Lewis, Sam Lanin and others. In 1934, Goodman led a dance band that performed regularly on the national radiocommunication show Let... ...ible, but included among others, Lionel Hampton, Harry James, Georgie Auld, Ziggy Ellman, Charlie Christian, Red Norvo, Fletcher Henderson, Gene Krupa, Teddy Wilson, George Wettling, Pee Wee Irwin, Miff Mole, Roy Eldridge, Stan Getz, and Cootie Williams. The Benny Goodman Story, a film made in 1955, depicted Benny Goodmans life, and Benny recorded the sound track for it. In the 1950s to the 1970s he made several overseas trips and played at selected engagements with a small band. One such trip was to Russia in 1962. In January 1978 he returned to Carnegie Hall to do a Concert . The tickets all sold by the first day. His last studio recordings were made in January 1986.ReferencesCollier, J. Benny Goodman and the Swing Era. New York West Publishing Company, 1989Connor, R. and Hicks, W. B. G. on the Record A Bio-Discography of Benny Goodman. Englewood Cliffs, NJ Prentice Hall. 1969Dance, S. The World of Swing. New York Oxford University Press, 1979.Klauber, B. The World of Gene Krupa. Belmont, CA Wadsworth, 1991.Schuller, G. The Swing Era. New York McGraw Hill, 1989.Stewart, R. Jazz Masters of the 30s. New York W.W. Norton, 1972.

UPS Strike Essay -- essays research papers fc

UPS StrikeIn early August of 1997 the United Parcel inspection and repair (UPS) had a plight on its hands, a teamsters suck in. UPS, the worlds largest package distribution company was coming off a year 1996 in which they report sales of $22.4 billion. UPS utilise 75,000 management and non-union employees compared with 185,000 teamsters who are part of the AFL-CIO that were going on castigate. The teamsters rejected a contract extension offer from the company leaving the caboodle of millions of packages carrying everything from lobsters to laser printers up in the air (Johnson).Tensions between union supporters and management began mounting in the years preceding the strike. In April of 1994, the Inter bailiwick Union guide a three-week strike against major tracking companies in the freight hauling industry in attempts to stop management from creating $9 per hour part-time positions. This would lone(prenominal) foreshadow battles to arrest between management and union. Late r, in 1995, teamsters mounted an unprecedented national union campaign in attempts to defeat the labor-management cooperation scheme that UPS management attempt to establish in order to weaken the union before contract talks (Witt, Wilson). This strike was distinguished from other strikes of recent years in that it was an foul strike, not a defensive one. It was a struggle in which the union was prepared, fought over issues which it defined, and one which relied overwhelmingly on the efforts of the members themselves (http//www.igc.org/dbacon/Strikes/07ups.htm).The teamsters campaign at UPS was unique in that there were galore(postnominal) special circumstances surrounding it. UPS controlled 80% of the ground package delivery business, which ensured them that a strike would have a significant conflict on the deliverance and pressure the company to settle. The company was not a conglomerate that could withstand the walkout since it did not have other lines of business. Also, UPS delivers to every address in the U.S., adding a hometown narrative in most cities and towns. The last circumstance was the fight was taking place during August when Congress is out of session, making it easier to gain national attention (Witt, Wilson). This strike was a battle over several issues. One factor that escalated the strike intensity was the pensions battle. Billons of dollars in pensions were on the line. The Teamste... ...bspFull-time workers receive dear 3 per centum raises, one percentage point above the current low rate of inflationBibliographyBaird, Charles W. (1997). The future of the Union Movement Clues From the UPS Strike. (2001, November, 1). Online Available http//libertyhaven.comFrank, Allan D. (1997) afterward the UPS Settlement Who gained, who lost, and what ordainthe fallout be in the end? CNNfn (August 19).Johnson (1997). Bundles of Troubles UPS workers decide to strike. Intelligencer Journal (August 1).The UPS Strike. (2001, November, 1) Online Ava ilable http//www.igc.org/dbacon/Strikes/07ups.htmThe UPS strike puts a pinch on business. (1997). Business overbolds New tee shirt (August 11).UPS Strike Affects the Movie Business. (2001, November, 1). Online Available http//www.channel2000.com/news/stories/news-970805-191537.htmlUPS vs Teamsters A look at greed and discontentment in the workforce. (2001, November, 1). Online Available http//www.jeremiahproject.com/ups_strike.htmlWitt, Matt, and Rand Wilson (Spring 99). The Teamsters UPS Strike of 1997 build a New Labor Movement. Labor Studies Journal, Vo. 24 Issue 1. UPS Strike Essay -- essays research papers fc UPS StrikeIn early August of 1997 the United Parcel Service (UPS) had a predicament on its hands, a teamsters strike. UPS, the worlds largest package distribution company was coming off a year 1996 in which they reported sales of $22.4 billion. UPS Employed 75,000 management and non-union employees compared with 185,000 teamsters who are part of the AFL -CIO that were going on strike. The teamsters rejected a contract extension offer from the company leaving the fate of millions of packages carrying everything from lobsters to laser printers up in the air (Johnson).Tensions between union supporters and management began mounting in the years preceding the strike. In April of 1994, the International Union led a three-week strike against major tracking companies in the freight hauling industry in attempts to stop management from creating $9 per hour part-time positions. This would only foreshadow battles to come between management and union. Later, in 1995, teamsters mounted an unprecedented national union campaign in attempts to defeat the labor-management cooperation scheme that UPS management tried to establish in order to weaken the union before contract talks (Witt, Wilson). This strike was distinguished from other strikes of recent years in that it was an offensive strike, not a defensive one. It was a struggle in which the unio n was prepared, fought over issues which it defined, and one which relied overwhelmingly on the efforts of the members themselves (http//www.igc.org/dbacon/Strikes/07ups.htm).The teamsters campaign at UPS was unique in that there were many special circumstances surrounding it. UPS controlled 80% of the ground package delivery business, which ensured them that a strike would have a significant impact on the economy and pressure the company to settle. The company was not a conglomerate that could withstand the walkout since it did not have other lines of business. Also, UPS delivers to every address in the U.S., adding a hometown story in most cities and towns. The last circumstance was the fight was taking place during August when Congress is out of session, making it easier to gain national attention (Witt, Wilson). This strike was a battle over several issues. One factor that escalated the strike intensity was the pensions battle. Billons of dollars in pensions were on the line. Th e Teamste... ...bspFull-time workers receive just 3 percent raises, one percentage point above the current low rate of inflationBibliographyBaird, Charles W. (1997). The future of the Union Movement Clues From the UPS Strike. (2001, November, 1). Online Available http//libertyhaven.comFrank, Allan D. (1997) After the UPS Settlement Who gained, who lost, and what willthe fallout be in the end? CNNfn (August 19).Johnson (1997). Bundles of Troubles UPS workers decide to strike. Intelligencer Journal (August 1).The UPS Strike. (2001, November, 1) Online Available http//www.igc.org/dbacon/Strikes/07ups.htmThe UPS strike puts a pinch on business. (1997). Business parole New Jersey (August 11).UPS Strike Affects the Movie Business. (2001, November, 1). Online Available http//www.channel2000.com/news/stories/news-970805-191537.htmlUPS vs Teamsters A look at greed and discontentment in the workforce. (2001, November, 1). Online Available http//www.jeremiahproject.com/ups_strike.htmlWitt, M att, and Rand Wilson (Spring 99). The Teamsters UPS Strike of 1997 Building a New Labor Movement. Labor Studies Journal, Vo. 24 Issue 1.

The Life and Legend of Howard Hughes Essay -- Howard Motion Picture Pr

The Life and Legend of Howard HughesThroughout the 20th degree Celsius, it has been the medias cheat to pinpoint what events and people would prove to be an effective story. This was certainly the case for Howard R. Hughes. Son to the wealthy Howard Hughes Sr., Howard became the interest of the American people and newspapers for most of his manner. Being deemed one of the most famous men of the mid-20th century was greatly attributed to Hughess skills as an industrialist, aviator, and motion-picture producer combined with his enormous wealth, intellect, and achievement. The media thrived on Howards unusual and sometimes scandalous life, especially in his later eld when newspapers would frequently front large amounts of money to get stories on Hughes. Howard was also associated with what has been called one of the greatest publishing hoaxes in history. Howard Hughes Sr., commonly known as liberal Howard, was a graduate of the Harvard School of Law, yet never once appeared before a court of law. monumental Howard spent the first 36 years of his life chasing money across the Texas plains, as a wildcatter and a speculator in oil leases, working hard enough and earning just enough to move on to another, hopefully more fortunate gamble. In the year of his marriage, Big Howard sold leases on land that proved to have $50,000 in oil beneath it. He promptly took his new wife to Europe for a honeymoon, and returned exactly $50,000 poorer. In 1908, Big Howard turned his ingenuity and his hobby to tinker into good fortune. Current oil production applied science was unable to penetrate the thick rock of southwest Texas and oilmen could only extract the surface layers of oil, unable to tap the vast resources that lay far below. Big Howard came up with the idea for a rolling bit, with 166 cutting edges and invented a method to keep the bit lubricated as it tore away at the rock. ulterior that year, Big Howard produced a model and went into business with his leasing p artner, Walter B. Sharp, forming the Sharp-Hughes Tool Company. Rather than sell the bits to oil drillers, Hughes and Sharp decided to lease the bits out on a job basis, for the tidy sum of $30,000 per well. With no competitor able to duplicate this new technology, Sharp- Hughes Tool possessed a profitable monopoly over oil extraction. So readily was the invention successful that in late 1908, the partners built a factory on a seventy-acr... ...n. Amid massive worldwide publicity, Irving was sentenced to 2 years in federal official prison only two months after he appeared on the cover of Time. It was money that etched Howard Hughes into the public mind. The sound of his name was associated with untold wealth, wealth purportedly accumulated through his gift for turning all he touched to gold. left the world with a spectacular legacy that will be remembered for years to come. His contributions to the film business, such as attention to detail and high budget spending, are still be ing used to this day. Howards cutting edge technology used to build his many planes has let to development of many aircrafts presently in use. In truth, we are left with two Howard Hugheses- the public and the private the rational number disguise and the world of shadows, of instinct to preserve and protect at any cost the image he had created. That it has taken so many years for the inter to part is tribute both to his genius and to his tragedy. Bibliography Works Cited Bartlett, Donald L. and Steele, James B. EMPIRE. New York, W. W. Norton & Company. 1979. Drosnin, Michael. Citizen Hughes In His Own Words. New York, Holt, Tinch and Winston. 1985.

Online Gaming in South Korea Essay examples -- Asia Technology Essays

Online Gaming in South KoreaThe rise of online gaming in South Korea has brought improved economic prospects and notoriety, but at what price?Beginning in the late 1990s South Korea has quickly become the undisputed faggot of the online gaming world. Gaming and the culture that has grown up around it are now the defining aspects of the lives of many South Korea youths. While this eruption of online gaming has created revenue enhancement for the country and made South Korea a global hotspot for international gamers it has also been a cause of concern in much the same office excessive television viewing and game playing has in the U.S. A number of factors contribute to the huge percentage of online-gamers in South Korea. A spendthrift internet connection is a necessity and South Korea is, per capita, the most wired country in the world. Over 60% of households have broadband compared to 20% in the United States (Kim 2). South Koreas small geographical size and high population densi ty make running the required cabling an easier task than it would be in the U.S. Broadband access in South Korea is, furthermore, the cheapest in the world at $25 per month (Kim 2). Additionally, in South Korea console gaming isnt almost as popular as it is in the U.S. and elsewhere. Console systems Playstation, Nintendo, Sega are by and large of Japanese origin. Due to past discord between the two countries Korean being a colony under the rather, at the time, iron-fisted Japanese Japanese imports have been both officially and culturally unpopular (Herz 3). Without consoles to take away from the lowly of game players, in South Korea unlike the U.S., online computer gaming is the dominant form of electronic gaming.Though more than half the homes in South Korea a... ...bbc.co.uk/1/hi/world/asia-pacific/2499957.stm)Fulford, Benjamin. Koreas Weird Wired World Forbes Online 21 July 2003. October 28, 2003. (http//www.forbes.com/technology/free_forbes/2003/0721/092.html?partner=new scom)Kim, Jin David. Lucrative Lessons from Online Game Players International Herald Tribune 12 inch 2002. October 28, 2003. (http//www.iht.com/articles/89432.html)Ihlwan, Moon. The Champs in Online Games Business Week Online 23 July 2001. October 28, 2003. (http//www.businessweek.com/magazine/content/01_30/b3742142.htm)Electro Lobby. E-Sport Gaming Goes Pro Interview. Unknown. October 28, 2003(http//www.tnc.net/el/el01/progaming.html)Related Linkshttp//www.worldcybergames.com/ - home site of the World Cyber Gameshttp//www.ncsoft.net/ - NCsoft, makers of inventoryhttp//www.blizzard.com/ - Blizzard Inc., makers of Starcraft

Humorous Wedding Roast to a Groom Who is a Sports Fan :: Wedding Toasts Roasts Speeches

Humorous Wedding Speech to a Groom Who is a Sports raw siennaGood afternoon, Ladies and Gentlemen. For those of you that dont know me, my name is Rick and Im Tims oldest friend. Im also a complete novice at public speaking and have this overwhelming urge to show up it to you today. Id like to start off by saying that in marrying Rhonda this afternoon, Tim really has made the ultimate sacrifice. Not only has he given up his stipulation as a single man, he has actually had to miss a pre-season game. And no Tim, Im not going to cut this speech short so you give the bounce get back for the second half. Still, at least were not missing the first game of the season. I am sure you will all harmonise that this has turned out to be a fabulous wedding celebration so far. Rhonda, you really do look beautiful in that dress and I could see Tim swelling with pride as you walked down the aisle earlier today. Now, as I said, Im Tims oldest friend. We are exceptionally close and very alike. In f act, friends utilize to comment that we were identical in appearance, interests and personality. So let me remind you, ladies and gentlemen, that Tim is a stunning individual oozing charisma and intelligence. So, starting from the very beginning, Tim was born in Portsmouth on the 6th January 1976. I did try to link this with some big world event but it seems that nothing else happened that day the day that the staff at Portsmouth Royal Infirmary still refer to as Monkey Birth Tuesday. It may surprise you to know that, as a youngster, Tim was a superb football game player and if it wasnt for pubs opening all day he may very well have turned professional. For two seasons I played along posture Tim in defense for our local village side. He got me into the team and on my first game, said OK, Jason - heres how this works. You do all the heading and tackling and, when you get the ball, give it to me, Ill crawfish it up the field and score. Tim finished up top scorer that season, nett ing twice as many as our centre forward. But we finished skunk of the league and conceded an average of eight goals a game. We once lost a game 22-1, and guess who scored our goal.

Humorous Wedding Roast to a Groom Who is a Sports Fan :: Wedding Toasts Roasts Speeches

Humorous Wedding Speech to a Groom Who is a Sports FanGood afternoon, Ladies and Gentlemen. For those of you that dont know me, my get a line is Rick and Im Tims oldest friend. Im also a complete novice at public speaking and have this overwhelming urge to prove it to you today. Id like to start rack up by saying that in marrying Rhonda this afternoon, Tim re solelyy has made the ultimate sacrifice. Not only has he given up his status as a whiz man, he has actually had to miss a pre-season game. And no Tim, Im not going to cut this speech short so you can get back for the consequence half. Still, at least were not missing the first game of the season. I am sure you will all agree that this has turned out to be a fabulous wedding celebration so far. Rhonda, you really do look beautiful in that dress and I could see Tim swelling with self-complacency as you walked down the aisle earlier today. Now, as I said, Im Tims oldest friend. We are exceptionally close and very alike. In fac t, friends used to comment that we were identical in appearance, interests and personality. So let me remind you, ladies and gentlemen, that Tim is a stunning individual oozing charisma and intelligence. So, starting from the very beginning, Tim was born in Portsmouth on the 6th January 1976. I did try to link this with some big world event but it seems that nothing else happened that day the day that the staff at Portsmouth Royal Infirmary restrained refer to as Monkey Birth Tuesday. It may surprise you to know that, as a youngster, Tim was a superb football player and if it wasnt for pubs opening all day he may very well have turned professional. For two seasons I played along side Tim in defense for our topical anaesthetic village side. He got me into the team and on my first game, said OK, Jason - heres how this works. You do all the heading and tackling and, when you get the ball, give it to me, Ill take it up the field and score. Tim absolute up top scorer that season, net ting twice as many as our centre forward. But we finished bottom of the league and conceded an average of viii goals a game. We once lost a game 22-1, and guess who scored our goal.

Dot Net Principles and Concepts

NET framework offers developers with an physical object oriented environment it guarantees safe execution of the applications by performing involve run eon validations. .NET framework combines unprecedented developer productivity with reliability in performance and powerful deployment. .NET is a rapid application development and a comprehensive tool that is employ effectively and widely for creating distributed applications, and as well as designing and developing web based and windows based applications.Interoperability in .NetOne of the prominent features of .Net framework is its lose for language interoperability. The program should be developed using set of rules delineate in Cross Language Specifications (CLS), such program can be apply by other languages. But .Net does not support every program written in a language can be apply by another language, it only supports for those program whose rules are defined in Cross Language Specifications. For instance we can develop a class in C from class already developed in VB.Net. Moreover, .NET Common Language Runtime allows VB.Net program to handle an exception that is raised by a program written in C.NET and COM interoperability feature provides a bridge between the .NET and COM and vice versa. .NET framework enables developers to save additional migration cost by describing how .NET components can communicate with existing COM components. in that respect is no need to modify developed COM components into .NET components. NET Framework and the .NET Common Language Runtime enables the powerful communication with the old technologies and allow the integration of legacy scratch with new .NET components. certification in .NetThe enhanced security components in .NET frame makes our applications more secure and robust. Moreover, it can help the developers by minimizing the amount of computer code they need to write. Security implementation is a complicated task, and Microsoft has provided new security feature s to make the applications more secure and protected. Apart from the encapsulation and security functionality provided by the core of Windows operating system, .NET framework provides m both additional and improved types such as public key cryptography, ASP.NET, principle Access Security Certificates and Certificate stores Public Key Cryptography Standard. .Net framework in like manner provides object centric security it allows the developers to control access to different types of objects. For example a developer can control the file system and the registry of systems that implement object centric security.Basically there are two types of security in .NET Role Based Security, Code Access Security. Common Language Runtime security allows the developer to use Code Access Security. Code Access Security enforces security policies that prevent unauthorized access to protected resources and process. Moreover Code Access Security allows the developer to do the undermentioned Restrict what your code can do, Restrict which code can call your code, and Identify code. For instance By using Code Access Security defined in the Common Language Runtime, if a developer creates security policy that user cannot save the file on the hard disk. If user try to save any information on the hard disk, that security policy enforces the user and user cannot save the information.Stability and Maintenance in .NetUsullay IT Project Managers faces budget over runs and missed deadlines,most of the time take a chance management of the projects and completion of the projects under acceptable conditions is almost impossible. The main reason is due to lack of stable technologies and tools available in the market and used by different teams. The right answer to all of these issues is Microsoft .NET framework, because it is based on internet standards like XML and Web services and also due to the .NET framework tranquillize of integration on the Windows operating system.As .Net framework i s stable and projects typically finish ahead of schedule and under budget constraint. That gives it an edge over others, most of the risk managers depends on rapid and robust .Net tool to manage the financial impact of missed deadlines. For instance if two teams are developing same project on two different tools, first on VB.Net and second on Java and both are developing project for Windows platform. First team will grapple project earlier than the second team, one of the main reason is .Net applications are more stable with Windows platform.One of the distinguishing features of .Net framework is that it is easy to deploy and maintain. Usually projects developed in .Net framework are easy to install on client machines and due to the supporting nature of .Net framework, projects are maintained by the programmers with no difficulty. For example code generation techniques using technologies such as XSLT are playing a significant role in software projects by providing the support to a rapidly maintainable code base.Works CitedHallogram Publishing from the World Wide Web http//www.hallogram.com/webinputnet/webinputnet.htmlMSDN Home The Microsoft Journal for Developers http//msdn.microsoft.com

Importance of Marriage and Money in Austen’s Pride and Prejudice and Today Essay

During the days of Jane Austen, a financially stable join was crucial to many women. On the contrary, some of the women did not think marriage was mainly some money. These archetypes reflect done some of Austens characters in her comic novel of manners, Pride and Prejudice. While writing this novel, Austen illustrates the way of life during her time period through her characters. The idea of marriage being financially crucial to some women is not as true today like it was during Austens time period. Womens lives pay changed considerably over the past years, making this idea not as common. Women today do not have problems in common with those of Austens characters. later reading Austens Pride and Prejudice, readers can compargon the financial problems of women today to those of the women of Austens time, bechanceing the difference between them the importance of money and marriage.The female characters in Austens novel go through great lengths to catch a husband. Unlike marriage s today, many marriages in Austens time were not based sullen love, nevertheless security for the future. Most women wanted to marry tight men to insure their financial and social future In cases nine out of ten, a woman had better show more attachment than she feels.Charlotte Lucas makes this statement to Elizabeth during the beginning of the novel. This statement shows the feeling of most women during Austens time, which was that a women should show more affection towards a man than she actually felt in order to get him to propose to her. Women went through great lengths to fake emotions for a marriage proposal. Happiness in marriage is entirely based a matter of chance. This is another statement Charlotte makes to Elizabeth in order to let her bed that women can only hope to find happiness in a marriage. Marriage was only important for women so they could have balanced, secure financial and social statuses finding happiness would only be a matter of chance.Austens novel illu strates and satirizes the importance of women finding a wealthy husband during that time period You must know that I am thinking of his marrying one of them. Mrs. Bennett biggest concern was marrying her daughters forth to wealthy men such as Mr. Bingley. She knew that marriage was an important issue to all women during that time. Mrs. Bennett found herself a wealthy husband in Mr. Bennett, and hopes that her daughters do the same If I can but see one of my daughters happily settled at Netherfield and all the others every bit well married, I shall have nothing to wish for. If all Bennett girls get married Mrs. Bennett will be contented. She wishes for nothing else but for her daughters to be married to wealthy men. Mrs. Bennett goes as far as to plot to get her daughter, Jane Bennett, sick so she will be able to stay at Netherfield with Mr. Bingley. She herself does anything to get her daughters married because she believes that marriage is the crucial part of a womans life.Not al l women during this time period thought marriage should be based solely off money. As yet, she cannot be certain of the degree of her own regard, nor of its reasonableness. She has known him only a fortnight. Elizabeth feels that people should form a relationship with one another and know a little about each other before marriage is considered. Knowing a person for only one night is not teeming time for one to familiarize their selves with the other persons character. She also does not hide her feelings and is quick to express them, which was not truly common at the time. She believes marriage should be based off happiness and is exceedingly serious about the power people have to make each other happy or unhappy.Today marriage does not play such major a role in womens lives, unlike in Jane Austens times. Women, of course, dream of getting married but they do not base their marriages off of money but off of love and happiness. Time changes accompanied with the change of feelings tow ards women makes the concept of marrying for money archaic. For example, women are deemed equal to men in todays society. Sequentially women are able to obtain jobs considered suitable for only men. This advancement allows women granting immunity from men and autonomy in their own homes. Women have become independent and are expected to be more than homemakers.Now, women have the option of daycare for their children go they hold regular jobs. Women are given more opportunities today then they were in the past, and are quick to take advantage of those opportunities. There are extra circumstances in which women with little or no education try to get married to men that are going places or even women who are referred to as gold-diggers, who dedicate their lives to finding husbands. Besides these few exceptions, women do not seek out husbands to secure their future financially and socially, like those of the women in Austens novel, Pride and Prejudice.After finishing Pride and Prejud ice good analytical readers can compare the marriage problems of women in past to women in the present. Marriage was overcritical to women of the past for financial and social status. On the contrary, today, marriage is not as vital to women financially. Women have not only become financially and socially independent, but independent in all aspects. The present has changed drastically from the past meaning that marriage is not as important to most women today for financial reasons, as in the past.

Religion S Function

Freud had many views on the position on why we, as humans, make a big crack Of our lives committed to religion. One curtilage he gives is because humans need a defense for the nature for which we cannot control. Freud debates that nature is cruel. Since we have absolutely no power over it, he believes we need protection, which would be the higher power. An precedent of this would be a natural disaster. This would include Hurricane St rainwater. Since race came together to help the victims of this uncontrollable event, one might advance that there must be an explanation to why this horrible event come acrossed.The explanation would be that God (or another higher power) has caused it so passel would chevron together to help one another. I believe Freud is right when he says that religion defends against the cruel aspects of nature. People do come together when bighearted things happen and I believe that they think there must be an explanation for it and thats why they re th ere to help. Without religion, they may not see the benefit in helping others. On the other had, do not believe that nature is entirely cruel. Nature also provides us with things that are essential to our survival.These things would include rain for our crops, sunlight for our bodies, and even the trees that provide us with oxygen. If nature were entirely cruel, it wouldnt have done this. Another view that Freud had on the purpose of religion is to abject humans to live in a civilization. He believes that individual humans are a direct threat to civilizations, scarce humans as a solely consider it to be a benefit. To make a civilization work, there must be a leader recognized by the mass part of it. This leader pressures people to surveil the rules, laws and other institutions.This leader would be the higher power. The rest, thus keeping the custom of the civilization going, adopted this coercion to the things civilians must follow. An example of this would be baptisms. Basically everyone in the Christian church has gotten baptized, but why? This rite of passage into any Christian church has been used since the beginning of its existence. The dry land is because people have a learned feeling that if they dont or dont have their child baptized, salvation cannot be achieved. Of course, people were not born with this idea, but preferably coerced into believing it.The function of baptisms are to give people the feeling of safety and also that they are involved in civilization. This rule of Christian civilization is the reason that millions of people are baptized and will continue to be. Freud is definitely right with this belief. Believe this because my family is a perfect example of this. I was baptized in the Catholic Church when I was a baby, yet I never go to church. My parents fell into the civilization rule made by the leader that is religion. They were brought up to believe the same belief that millions around the world believe-that it would bring salv ation.I will probably do the same to my kids one day, since I now deem it as essential A very important function of religion to Freud was that it made a moral code for humans to live by. This would include spectral codes such as the Ten Commandments, the Noble Path of Buddha, the Five Pillars of Islam, or others. All of these represent a code that people should live by if they want to live a good life and be worthy enough for their higher power in the after life. Because of these codes, people dont kill one another, or other bad things for the civilization, but instead try to live a good life.This good life would include, according to these codes, big to others, believing in their God, or praying. These rules that religion forces people to live by make for a better civilization, according to Freud. These rules apply directly to human civilization n the way hat they connect to the giving medication laws in which people live by. An example of the application of the rules into the real world is that in most countries, it is illegal to kill someone. There are serious consequences for murder. The inter-group communication between the law of a country and the law of a religion show how much religion has influenced outside civilization.The moral code that was used for religious purposed which were followed by most, had been converted into the law used by many governments today. I believe Freud was right In saying that a large part of the function of religion is to provide a moral code for people. Without it, there could be the possibility that people would be allowed to run around killing left and right. politeness wouldnt exist if this were true, because everyone would be dead. Although this is true, I also believe that even without the code, people would still find a way to maintain order. Onto think that chaos is merely averted because of the moral codes, but because humans long for an orderly lifestyle. The drive for stable, maintained life styles is an ev ident characteristic of all humans. No one wants to be distressed with his or her place in life all the time. It would cause psychological instability. One way or another, I believe that we would still have laws and regulations without religion. son of a bitch Berger is another major thinker that had his own beliefs about the functions that religion has. One belief he had was that society shapes people.Babies are born as a clear slate of a person. With no beliefs, thoughts, or feelings on any subject in the world, they learn the things that surround them. The society that they are born into has already existed for eld and it shapes the way the new person can live. This creates conformity. Berger also says that a process called objectification happens this is when people grow up in a society where they take it for give as the right way for living compared to other societies. A great example of this would be the terrorist attacks on 9/11.As Americans, we were stricken with fear a nd hostility towards the people who we believed to be evil and criminal. Our society we live in does not, under any circumstance, stand for such horrible attack against our beloved country. The terrorists didnt see it that way. The A-Qaeda found it to be the right thing to do. This directly shows objectification. Americans believed this act was of terror and were hurt deeply by it, while the terrorists didnt. The efferent backgrounds that we grew up in compared to what they grew up in rationalise the differences in behavior.Berger was correct with his belief on objectification, because it is clear that people from different societies act different then others. Everyone is born the same way -? with no familiarity of anything but to eat and sleep. The society in which we grow up in makes the person. Adding to this, I also believe that societies change with new generations. New generations dont only follow what their parents and grandparents did, but try to improve their life. This i s shown by all the new technology We now live with. We always try to advance ourselves, but dont stray as well as far away from what we know.Another important belief that Berger had about the purpose of religion was that it helped humans give importees to things. People can perceive of their own experiences in a meaningful way. This is very important because it makes chaotic things have its own significance. Without religion, in Burgers eyes, people would live with madness everywhere -? death, natural disasters and other tragedies. Berger uses the term cosmos, a notion of stability that links human experience to a divine order, offering a sense that our lives are tot mere combinations of random events but instead that our experiences are linked to some larger sacred plan.If a woman were to lose her sister to breast cancer, and then devote her life to upbringing money for research, she may vow that the death meant something. People give tragic accidents, like this one, a meaning. T hey reject the chaos nature of death by giving it a meaning that a divine power created it for a reason. Susan G. Someone was the dying sister of Nancy G. Brinier, who then went on to create the Susan G. Someone for the Cure. It has since risen much then $2 billion in a fight against areas cancer. The terrible death of her sister made Brinier help decrease breast cancer death rate in the U.S. Stories like this are heard all over the world because religion helps them find meaning in horrible events such as death. I most definitely believe this is the case in humanity. Without religion, life would be depressing. People die every day. Without the thought that it was all in Gods plan, I dont think people would have a reason to live. Why would anyone want to if everyone just died them with them themselves eventually joining them? There are many things that we give meaning to, that we need o give meaning to, in order to survive this hard life.

Green & Co.

Company Name greenness & Co. Research Subject Market Research for Exporters This Case study is base on the largest and approximately successful supermart shackles in the UK, special K & Co. for the purpose of doing a foodstuff seek to memorialise the American Grocery market. I have tried to answer the given questions as I have understood the Case study and the market research strategies taken by Greens & Co. 1. Identify the types of market intelligence that Greens & Co. sed to effort into the US market. autonomic nervous system In my opinion competitor intelligence used by the Greens & Co. to identify the advant elds and disadvantages of their US based competitor or possible rival, McLarens in the first place entering the US market Because, McLarens was already so successful in such a huge market. As per my understanding of the discipline study, the types of market intelligence that Greens and Co. used are the following i) Forces that have an effect on the market Greens a nd Co. s analysts observed the cooking and the shopping patterns of households as well as their spending and quantity patterns which cover all demographic segments and seeed required in set upion about each family including family income, number of members of each family, function status, group, food habits, attitude towards fast food and healthy food age for a long time. They even considered the time spent at home by each family member ii) Product specific data Greens and Co. s analysts discovered that American consumers like to visit different stores for different products.So, before curtain raising in Southern California, the company researched about both food quality and price for increased sales. They prepare that 46% of consumers were more prone to choose the healthier food when two equally priced food were offered to them. Some consumers were also ready to pay extra for the healthier food than the less expensive less nutritional option. iii) Market Infrastructure The con cept of a cross between convenience stores and securities industry stores( GreenXPress) was never a usual scenario for US consumers where the products shall be a sight less expensive than convenience store yet he environment is more customer lie than typical grocery store. So, Greens and Co. took the initiative of introducing the GreenXPress format because they realized that this format had the potential to be successful because of its unique offerings. 2. What schooling gathered from the research influenced Greens & Cos business decisions? Ans The info gathered that influenced Green and Co. s business decisions are the following )The most important information that influenced Green & Cos decision to enter the US market is that their US competitor McLarens , they did not have as much presence in California as in other states, states which gave Greens & Co. an opportunity to enter the Californian market without entering into a head-on competition with McLarens. ii) They discover ed that American consumers prefer healthier food no consequence the healthier versions of any product meant to be more expensive. iii) The researcher of Greens & Co. found that American consumers visit different stores for different products.This gave them an opportunity to have Americans try their brand out as well as the older brands already existing in the market and those that they are familiar with. iv)They found that there is no such presence of the concept of GreenXPress format, which is a cross between a grocery and a convenience store, which meant the products cost less than a convenience store yet the environment was more customer oriented than a normal grocery outlet. So, the introduction of such concept will be beneficial for people with both high disposable income as well as low income people. . Using the case study, formulate the research objectives for the primary/ soft research that was conducted in American family homes. Ans As per the case study, the research obje ctives were i) To study the American kitchens and examining the contents of their refrigerators, as well as tracking grocery shopping frequency, spending and quantity patterns with several demographic segments. ii) To observe the food habits of the average Americans, whether they were more fast-food oriented or healthy food oriented. ii) To gather information about each family, including household income, family size and employment status to figure out whether average American families are able to buy products from the Green & Co. outlets. iv) To gather information about age group of the family members to determine whether there are more children or adults to determine the familys tendency for fast food or healthy food and even the time spent by family members at home. 4. Was Greens & Co. pursuing exploratory, descriptive or causal research? Provide examples from the case study to support your response. Ans In my opinion, Greens & Co. as pursuing more of an exploratory research desi gn as the research that they made were based on observation, pulling out primary data about American consumers and executive interviews. The research they made were exploratory in nature, providing a picture of the market which included the potential market size and purchasing or shopping frequency. The analysts of Greens & Co. spent a lot of time analyzing the refrigerator contents, the family income, the employment status, the age group of family members, the time that the family members are present at home, the food habits etc. hich all suggest that in these pieces of information they were actually exploring the American families to gain insights so that they can be successful in the US market. 5. The retail grocery and consumables market is probably one of the most concentrated in the US. What sort of research was covered prior to the move into the American grocery market? Ans Prior to the move into a huge market like US the Greens & Co. had conducted research based on competiti ve intelligence and then competitor intelligence.They found that their biggest competitor McLarens did not have that hold in California as strong as in the other states of US which provoked them to enter the US market by starting at California while escaping a strong competition. They gathered information about the different groups of people with different income levels. Not only that they also gathered some very important information from interviewing competitors executives and also conducted a survey including 200 shoppers to see the correlation that both food quality and price resulted in increased sales.The most important thing they found in US that there is no such concept of a cross between a grocery and a convenience store, which means the products will cost less than a convenience store yet the environment will be more customer oriented than a normal grocery outlet. So, it can be said that they have mainly conducted exploratory research and some sort of causal research befor e entering the US market. Sources Course Documents, PPT 1,2,3 Case study material (Assignment 01) http//www. marketingprofs. com/ea/qst_question. asp? qstid=2819

Hamas, hezbolla and islamic jihad Essay

Hamas is an Moslem resistance movement formed in 1987 to fight for Palestinian occupied land of Gaza strip, West bank and east Jerusalem. However, its sign creation was to destroy Israel and form a Palestinian Islamic state. It is highly known for its suicide bombings and another(prenominal) violence against Israeli military facilities and civilians. Despite these, Hamas has performed respective(a) social, military and political activities having provided social and welf atomic number 18 services, such as schools and hospital facilities to Palestinians.It dedicates much of its funds to the welfare, cultural and educational services, which are meant to influence Palestinians so as get their support in their military actions against Israeli. Most of these funds originated from OPEC countries such as Kuwait, Iran, and Saudi Arabia etc. al-Jihad or party of God is a political and paramilitary organization found in Lebanon. It was formed during the Lebanese civil war as the army of Sh ia followers and they were trained, organized and financed by new Guards of Iran.Its main aim of creation was to put to an end horse opera colonialism, punish the phalaghists and develop a political Islamic nation in Lebanon. To many occidental countries, it is considered a terrorist group after being connected to Beirut bombing in 1983, but to Arabian and Islamic countries it is viewed as an organization opposed to Western ideologies and policies. More so, it is highly popular in Lebanese and of them in support of its activities as to them it is legitimate organization. It receives its training, financial and military support from Iran.The organization has its leaders in Lebanese Government, a radio station and a satellites television as well as social and welfare programs such as provision of health and educational facilities. In addition, it is believed to be maven of the first Islamic groups to use suicide bombing, assassination and kidnapping of foreigners so that they gri evances could be attended to but later on, they turned to military actions such as firing of missiles etc. Islamic Jihad refers to apparitional wars, which are declared by Muslims whenever they feel like their Islamic religion is being attacked or threatened.The Islamic groups or organizations leave no big difference between them, as they were created to fight for certain grievances or insurance policy changes those they felt inappropriate to the Islamic society. In most cases, they wage terrorist attacks and wars against their opponent without regard for the innocent citizens. They actions are out of desperation and bitterness, given the accompaniment they have to rely on other Arabic and Islamic nations for military and financial support.Without these aid, they have no other way to let world know their grievances and that is wherefore they have to use each and every opportunity to ensure that they point is home, even if its suicide bombing. They differ in terms of their loca tion, financial and military powers, and possibly, their grievances. For instance, Hezbollah is more powerful in terms of its political, economic and social influence than Hamas, this can be attributed to the fact that it is highly effective in its tactics and its policies.The free radical groups pose a very big danger to the United States, due to the fact they have a well trained and organized network of their sanctified army strategically positioned waiting for any chance to hit the Americans. These has been portrayed clearly in their current effort to bomb United Kingdom, though one may believe that they are enmity is focused towards Israel. Nevertheless, the fact remains that U. S. support is biased towards the Israelites thus the enmity.At the same time, Muslims believe in religious wars so to them war is part of their religion, hence when they kill a person in the name of protecting their religion they believe there is a reward. Lastly, the fact they are financed by other I slamic and Arabian countries implies that they have the means and the capabilities of attacking the U. S. For instance, Hezbollah was able to defeat Israel with the help of Iran out of Lebanon, and considering that, there is Muslim unity that it is just a matter of what believes.These forms their network which highly in detectable even with the most accurate detecting gadget. Before any negotiations are made, there are several factors, which should be considered the inducement to commit a terrorist attack is highly determined by the result of a certain terrorist operation, hence the attack that has notably positive impact for the groups are highly and that is the only time when a negotiation is initiated.The Kurdish occupied territories of the Middle East came nether the governance of indigenous Kurdish chiefs during the middle era, though they never formed a unified government. However, from 14th century the territories were incorporated to the Ottoman Empire. The incorporation of the Kurdish occupied regions of turkey of eastern Anatolia into turkey angered many Kurds and ended up in a long running war where many heap lost their lives.There were major Kurdish conflict in the territory and it was declared a no go zone for foreigners by Turkish political science for its military use in the year 1925 and 1965. However, turkey first president chthonictook serious actions to curb the Kurdish cultural and political activities, and this trend followed closely under his successors. For instance, a number of regions were put under martial law to curb the activities of Kurdistan workers party (PKK), and this resulted to severe violent guerilla warfare.This caused much of the country be evacuated and a number of Kurdish inhabited villages destroyed and various judicial execution carried out by both turkey and Kurdish. Since 1999, the state of affairs has cooled down with the abduction other PKK leader Abdullah Ocala, and with the European Union encouragement for offi cial tolerance of Kurdish cultural actions. There are countries that have stake in the Kurdish, turkey and Iraq conflict. These acknowledge members of European Union and the western states like U. S, U. K. etc.

Study of a sonnet, looking at examples by two different poets writing before 1900, showing how they use form to express their ideas

The niftyest aspect of a praise is that it reflects dense work and vigour. It also displays some of the characteristics that the prai unwraper may possess. For example, Shakespe atomic number 18 has given himself a wealth of characteristics throughout his works, unless what struck me most, was his power to fulfil what he wanted to say and would take up innumerable roles in which to display his message. I believe that this unveils a new inc variant of Shakespeare e actually time he writes. I feel that my main aim in this bear witness is to look at the differences, both subtle and outright that make some of the greatest sonnets and sonneteers so very contrasting from one a nonher.Firstly, it is very important to seek a sonnet. The first sonnet is called, Batter My titty by ou kilobytese Donne. This is a classic English sonnet written at the beginning of the ordinal century where Donne unravels his negativity towards himself, and how he demands to be dissolved from his evil and cast back to Gods side. The second sonnet is called, remainder Be Not Proud by John Donne. This is a sort of argument against the rights of finis, exploring why decease does not, in fact, have any power alwaysyplace anything. In the 2 sonnets we see Donne as a man who desperately needed God in his life.He felt separated from God because of his sins and shortcomings. Steir, a critic k straightwayn for his views on Donne states that he could not see himself free from sin Donne finds it difficult to accept universe saved as a sinner and he grassnot convincingly imagine being free from sin. In the absence of the capacity to imagine or feel either of these, Donnes deepest prayer must be either to be ravished into chastity, or to escape from Gods assist. Of these sonnets, many differences occurred. The exploration of these is ripe as important. For example, in both sonnets, Donne wanted God to interfere instantaneously into his life and bring Donne to him.Donne could not bri ng himself directly to God because he felt that he was unworthy of God. The examination of William Shakespeares 18th sonnet gives us a perspective into one side of Shakespeares character. This particular sonnet discovers why the life of his mistress is to a greater extent than the beauty of any flower, any countryside, or any season. His character in this poem give the sack be very persuasive and canny at times, but as the mood swiftly changes, he shows that he has a loving and far more(prenominal) tender side to himself. Shall I compare thee has been an inspiration to many budding sonneteers and poets for a long time now.On the surface, the poem is simply a statement of praise more or less the beauty of his Mistress. Summer tends to go to unpleasant extremes of windiness and heat, but his mistress is always mild and temperate. Summer is incidentally personified as the eye of heaven with its florid complexion the imagery throughout is simple and un bear uponed, with the darling buds of May giving way to the eternal summer, which Shakespeare promises his mistress.The language is not heavy with alliteration and roughly every line is its own self-contained clause, almost every line ends with some punctuation, which creates pause. Batter my means reveals the relationship Donne desired to have with God. In this sonnet a theme of violence and sexual conquest is present. The speaker is asking God to violently possess him. Its as if God is a male and Donne is a subordinate female. In describing the opening and closing of the poem, Steir states They rely on the conception of total spiritual dependence on God, on the need for man to be utterly regenerated by God-made new-not merely aided and assisted by him.The poem opens by asking God to Batter my heart. The word heart in Donnes time had a sexual connotation. According to Craig Payne, heart was originally slang for Vagina. As Payne points out this is to give much of the imagery of the poem in just one line. He is asking God to break him in order to make him new which shows that he is torn by his evil side and needs to be made new, so he can start again. Donne seems to be playing hard to get which can be analysed as if Donne is hard to also turn from his evil side.Donne goes on to use alliteration in, breake, blowe, burn like the sound of a blacksmiths hammer against his anvil. He wants to be taken by God, yet his defences are strong. The image of a usurped townsfolk reveals this. standardised a town that is being held at siege, Donne has defences. Just as a town must be won over by force out so Donne. Phrasing like this contributes to an attitude which tells us that Donne is incarcerated in the Devils lair and needs force to break his bars of some kind that hold him back. However, a town is usually not as strong as it appears to be from the outside.The disposition of the line labour to admit you shows that Donne felt he should forcefully tell God to change his evil ways incessantly. Do nne writes, Reason your Viceroy in mee so that, plain if God is unable to assistant Donne, then Donne will settle for Gods second in command. This can be read as if Donne is ordering for an angel to help him. Donne decides to go on to describe his strengths as weake or untrue to show a form of deception in the devil and his utter powerlessness over his sinful attitude. Donne then states, Yet dearly I love you and a complication arises.Donne up until now was demanding God to do something about his situation, yet now Donne is behaving differently and is pleading. This is to show he is still betrothed unto Gods enemy. By the enemy, Donne creates this evil figure, which is seen as the devil in a sinful and competitive nature. Like someone trapped in a bad marriage he must be divorced or untied. He cannot break outside alone grandgh he must have Gods help. In order for him to be free from his sinful ways he calls on God to argue for him to be free and then, he can marry God.He states , take me to you, imprison me as if Donne can never escape to bad ways ever again. In the most reversaling request of all, Donne asks God to ravish him so that he can be free and chaste. It is being ravished or raped that will free Donne from his sin and his bond with the devil. Craig Payne states that it can be interpreted to be spiritual, That which is humanly imperfect and even exploitative becomes divinely perfect and fulfilling. The rape preserves, kind of than destroys chastity. God builds up as he tears down, possesses as he frees.The near sonnet, Death, be not eminent is about how Donne challenges the footing of Death kind of of challenging the footing of himself in Gods eyes, as in Batter my Heart. Donne was always seeking to rival what would normally just be passed by because plurality didnt care to challenge that what is, is. Donne seemed to be obsessed with expiry he supposedly preached his own funeral sermon shortly before his death for example. He had a depict ing painted of himself in his shroud and he wrote of the subject often. The main point at issue here is Deaths power, and Donne clearly sets about showing that Deaths power is non-existent.It is not a conversation of any kind, nor is it a debate, as the sonnet is totally one-sided and it is passing a judgment on Death, a verdict and the time is death itself, but more on that later. This, compared to Batter my Heart where Donne is pleading, is totally different, because Donne is arguing. The first two lines give clarity to the rest of the sonnet. In the first line, Death, be not proud, though some have called thee starts making it clear that Donne is addressing Death, personified. Thus, it is merely, on one hand, one person addressing some other.Death is thitherfore made an equal. This makes quite a lowering in the overall stature of Death. The main point at issue here is Deaths power, and Donne clearly sets about showing that Deaths power is non-existent. It is not a conversation of any kind, nor is it a debate, as the sonnet is totally one-sided and it is passing a judgment on Death, a verdict and the sentence is death itself, but more on that later. Donne is forceful and defiant when he states, Mighty and dreadful, for, thou art not so which seems to ridicule Death.Donne underlines the dispute over, Death is not mighty and dreadful as some have thought. Certainly, the speech delivered in the sonnet has its aim on the fear of Death unlike Batter my Heart which was proclaiming his own fear under Gods eyes which is wrong under the circumstances and the reassurance that Death isnt what it seems. there is a great logic in the next two lines, For those whom thou thinkst thou dost overthrow, go along not, poor death nor yet canst thou kill me. as Death challenges the very statement that when he kills people, they live on in heaven therefore Donne himself cannot die.The key word here must be thinkst it is unreal, untrue that Death is mighty. Moving to the next quatrain, Death is, through comparison, to be viewed as a short rest and sleep, from which pleasure comes, From rest and sleep, which but thy pictures be, Much pleasure, then from thee, much more must flow you airstream up the next morning and Heaven awaits. Yet, in Batter my Heart Donne was pleading with God that the next day he wants to be with God and now, Donne is telling Death/the devil that he never had any power over Donne in the first place.From the sonnet lines, we can surmise that Death must be pleasurable. It is just now a temporary state, for it leads to life in heaven, therefore it is not as it appears once again. For Death, the audience in the poem, this negation of his power and situation would surely cause great torment and, we would assume, have tremendous emotional impact. The next two lines, And soonest our best men with thee do go-, Rest of their bones and souls delivery enter a whole verse of argument. They mean, our best men die, with thee do go, but their s ouls live on in heaven, souls delivery Add to that the reference to Death being merely a slave to Fate, Chance, kings, and desperate men, which implies that Death is just a slave to God and kills in fate or chance, Kings, or men who simply want to vow suicide. Donne suggests in desperate men that Death isnt forcefully killing them, they have chosen to die therefore Death is belittled to have no power whatsoever. notwithstanding moving on, And dost with poison, war and sickness dwell, implying that Death is housed in the scum of the Earth poison is used to kill others, war is killing other people massively and where sickness inhabits, such as Hospitals or 3rd world countries.This brings new meaning to, And poppy charms can make us sleep as well, where Death is being compared to Opium, sleep as well, and the poppies, poppy charms that lie where men at war were killed. This leads on to the next line, And better than thy stroke. The use of And at the start of the above three lines c reates an affect of points in an argument, or simple statements. There is an accusation in the next line, Death has been proud, has swellst but with no justification.Death is made to look powerless in preventing life. However, the Octave could be a scene of sorrow and mourning, a funeral service for, possibly, one of our best men. This ceremony is designed to blame and dishonour Death but also to lower him to the status of desperate men earlier in the sonnet. In Batter my Heart Donne was acting as a desperate man to be freed from the devil, who is now being compared to a desperate man. Donne probably thought that anything related to the Devil must have a part of the Devil within it.There is a second audience in the poem besides Death himself, and Donne seems to be addressing all those who fear Death in, One short sleep past, we wake eternally, And Death shall be no more He seems to ridicule Death, to make Deaths power look smaller, comparing it with mere rest and sleep and where Do nne uses all the tell he can find, as well as emotional appeal, to persuade this audience that Death is neither to be feared nor dreaded and that Death is, ultimately, nothing, for it is through Death that we find a new kind of life in heaven.This is a kind of reassurance to readers, as if he is also preaching the goodness of God which can be compared to Donnes other sonnet Batter my Heart where Donne is showing that he cannot preach Gods will, because he is bound by the Devil. The arguments which would appear to Death as insulting, can appear to the reader as shocking, since Death has always been assumed a fearful. But Donne takes the role of making Death seem harmless. It is, of course, this very surprise and shock that the speaker uses as a powerful emotional ploy, along with a list of arguments, to persuade.We might almost imagine a courtroom scene with Death as the accused and all of humanity as the spectators and Donne as a sort of judge, for he not only presents the evidence , but also passes judgment, Death, thou shalt Die at the end of the sonnet. But this last line is the best of all, because it is the ultimate paradox and the ultimate irony that Death should in fact die These reasons and appeals are contained and arranged within the traditional sonnet form fourteen lines with the usual octave and sextette.Donne intended a strong break between the octave and sestet is reinforced by the period at the end of line 8, one of few in the sonnet. Donne has stated his thesis that Death is not mighty or powerful and cannot kill or destroy life. And he has supported it through dramatic arguments to a shocking conclusion. Death is the one who dies, not those whom he thinks to overthrow. The match and parallel structures of the opening of line 1 and the closing of line 14 serve to reinforce and emphasize the argument splendidly, Death, be not proud Death, thou shalt die. This is comparatively different to lines 1 and 14 of Batter my Heart, Batter my heart, th ree-persond God for you Nor even chaste, except you ravish me, for these two lines are still to do with his involvement with the Devil Shakespeares Shall I compare thee sonnet is all to do with his Mistress. In the first line, Shall I compare thee to a summers day? we start to see the development of a thought that Shakespeare is having. This line is taken usually to mean, what if I were to compare you to a summers day.The comparisons of the loved one to all the beautiful things in nature hover in a background throughout. Such thoughts have recurring words like summer, days, song, sweet. The second line, green art more lovely and more temperate, the mistresses beauty is more perfect than the beauty of a summer day more temperate more gentle, more restrained, whereas the summers day might have violent excesses in store, such as are about to be described. May was a summer month in Shakespeares time, because the calendar in use, lagged behind our calendar by at least a fortnight.As the last line is made to lead onto the next line, Rough winds do shake the darling buds of May, so that it is set out like an argument in point form, why she isnt like a summers day. Darling buds of May, the beautiful, much loved buds of the early summer and favourite flowers. The last line of the first quatrain, And summers lease hath all similarly short a date means that summer holds a lease on part of the year, so summer is too short and has an early finish.The next quatrain holds yet another opening to another round of points in his argument, which can be compared to Batter my heart in which Donne is constantly begging, or demanding his freedom from the Devil. Yet, Death, be not proud is more of an argument, just like this one. Sometime too hot the eye of heaven shines, which links us to the sun and how some days are just too hot. In the first line of reasoning after the arguments main point, we see And often is his gold complexion dimmed, which means that sometimes the sun is too cold as well. The part his gold complexion means the suns golden face.It would be dimmed by clouds and on overcast days generally. The next line carries the preventative once more, And every fair from fair sometime declines, which can be broken down to mean that all beautiful things every fair now and then become inferior in comparison with their previous state of beauty from fair. They all decline from perfection. The last line of this second quatrain, By chance, or natures changing course, untrimmd what Shakespeare really means is that by chance accidents, or by the constant changes of nature, which are not subject to control, natures changing look is untrimmd.Untrimmed can refer to the ballast (trimming) on a ship which keeps it stable or to a lack of ornaments or decorations. Therefore, does it refer to nature, or chance, or every fair in the line above, or to the effect of natures changing course? As one critic, Katherine Duncan-Jones states, Natures changing course could refer to womens monthly courses, or menstruation, in which subject every fair in the previous line would refer to every fair woman, with the implication that the youth is free of this cyclical curse, and is therefore more perfect.The first line of the third quatrain gives yet another overview of the next three points that we come across as readers, and we can see yet another likeness with Death, be not proud because this also uses the bullet point technique to underlie the argument. Batter my heart starts its begging part in its third quatrain, or else of keeping a solid foundation like Death, be not proud and Shall I compare thee. But thy eternal summer shall not authorize.This tells us that Shakespeare is trying to get across the issue that his Mistresses summer, like beauty, will never go away. Nor shall it your eternal summer lose its hold on that power which she so richly possesses, Nor lose possession of that fair thou owest as in possession. The third line of the third q uatrain, Nor shall Death brag thou wanderst in his shade, comments on how the lines are undying. This use of Nor is very effective, for it enforces this idea of setting down a point formed argument.The last line before the couplet, When in eternal lines to time thou growest underlines that even if her lines grow wrinkly, the lines of this sonnet will not, which surely leads to the final couplet so that the whole argument is enforced in just two lines. The final couplet, So long as men can breathe, or eyes can see, So long lives this, and this gives life to thee tells us that, She keeps in pace with time, she grows as time grows and as long as humans live and breathe on earth, for as long as there are seeing eyes on the earth then that is how long these verses will live, celebrating her, and continually renewing her life.

Choose the Right Major

All batch go throw many stages from childhood to the end of their life. They get up their dreams to become whatsoeverthing charge in their lives such as a teacher, doctor or anything else. The most important part of these dreams to become reality is to bring the function exact. Many passel said students should specify what they necessity to be before they start studying in university. I dissent with them because students at university get booster from their friends or teachers to choose their career. In addition to that, many students are changing their decision of major when they start studying at the university.The first reason is, teachers upgrade the student to subside the best major according to their personality. Also, their friends help them to choose their major. When students go to university, and start study they begin to communicate with other people listening. From those people students take some experiences, and decide what they sine qua non to study. For example, students can ask anyone from the student service to give them more information generally more or less the major and the big league which are obtainable in the university, and also about the major that they want to study.The second reason is, many students change their majors when they go to university. According to the knowledge A, about 80 percent of students who start college switch their major at least one time. This is because when students start study they got more information about their majors, and they understand what they want to study so they change their majors. For example, in the university students study many subjects to help them to decide which major they want.In conclusion, in this essay I disagree that is necessary for students to sack out their major before interning the university because students can get some help from their friends who have experiences or from their teachers. Also, many students take time to decide what they want and change their major many times. I think in the future the government will give some courses to the students before they go to the university to help them to decide what they want to study and give them more information about their major.Choose the Right MajorAll people go throw many stages from childhood to the end of their life. They build their dreams to become something worth in their lives such as a teacher, doctor or anything else. The most important part of these dreams to become reality is to choose the right major. Many people said students should decide what they want to be before they start studying in university. I disagree with them because students at university get help from their friends or teachers to choose their career. In addition to that, many students are changing their decision of major when they start studying at the university.The first reason is, teachers encourage the student to decide the best major according to their personality. Also, their friends help them to choose their major. When students go to university, and start study they begin to communicate with other people listening. From those people students take some experiences, and decide what they want to study. For example, students can ask anyone from the student service to give them more information generally about the major and the majors which are available in the university, and also about the major that they want to study.The second reason is, many students change their majors when they go to university. According to the reading A, about 80 percent of students who start college switch their major at least one time. This is because when students start study they got more information about their majors, and they understand what they want to study so they change their majors. For example, in the university students study many subjects to help them to decide which major they want.In conclusion, in this essay I disagree that is necessary for students to know their major before interning th e university because students can get some help from their friends who have experiences or from their teachers. Also, many students take time to decide what they want and change their major many times. I think in the future the government will give some courses to the students before they go to the university to help them to decide what they want to study and give them more information about their major.

Canvas Art

Demonstration public lecture Outline Specific purpose statement To inform my audience about the 5 smells of fluid crayon trick. Introduction Attention Getter Do you ever get bored, and you are a creative somebody who loves crayons? Well if you are, you can create a piece of art on a bed sheet. Credentials Ive done plenty of canvas arts and they are easy and fun to take up. Tie to audience crayon canvas art, can be done pretty much by anyone. They are simple to make and can give you a piece of art to hang on your wall that you created. Thesis description There are 5 quantitys in melting crayons on a canvas.The prototypical step is Gathering your supplies, Second step glue crayons onto the top of your canvas in the order you privation, Third step place your canvas against a wall or hold it up, Forth step take your hair-dryer or lighter and hold to canvas, and the one-fifth step is once youre satisfied with your canvas, let the full dry. Body I. The First step, is Gatherin g all the supplies. a. Crayons b. Glue c. Canvas d. Hair-dryer or Lighter II. The second step, glue your crayons onto the top of the canvas in the order you want. a. Make certain(predicate) to place your crayons where you want them. b.Make sure your crayons are glued. c. Make sure your crayons are dried. III. The Third step, place your canvas against a wall or held up so the wax drips down. a. Make sure the glue is dry. b. Make sure the canvas is at a tilt or slant. c. Be sure it is sturdy. IV. The Forth step, take your hair-dryer or lighter, turn it to their highest setting, and blow-dry or melt the crayons. a. support any design cutout (Optional). b. Apply the hair-dryer or lighter to the canvas. c. Melt the crayons in the way you want until satisfied. V. The Fifth step is once youre satisfied with your canvas, let the wax dry. . When finished, let it set for a few minutes. b. When your art work is done you can display it on a wall, or give it to someone as a gift. Conclusion To day I have shown you how to create a piece of art on a canvas using crayons. To do this properly the steps must be done in proper order. Fist gather all of the supplies, second glue the crayons on top of the canvas where you want them, third place your canvas on a wall or help up, forth apply the hair-dryer or lighter to blow-dry or melt the crayons, and fifth once youre satisfied let the canvas set for a few minutes to dry.

Personal Navigation Devices

Why have in the flesh(predicate) Navigation Devices contract popular? in-person water travel devices have become so popular because some people conquer tired of getting lost while operate, atomic number 18 not proficient at reading highroad maps, dont always have a navigating passenger in their elevator car that can speciate them when they have to turn, and dont have access to a plethora of affectful maps in their car. Personal seafaring devices are an answer to these problems. What technologies are required to facilitate the success of PNDs? The spherical Positioning System, which consists of 24 satellites orbiting the Earth, is what personal navigation devices work off of.All these satellites have atomic clocks incarnate within them to pick up accurate time keeping. Each satellite constantly sends the time and their muddle. The personal navigation device has a receiver that decodes the signals, a processor that uses a trilateration algorithm to calculate the locati on, internally stored maps that the location is compared to and a showing secrecy for the user to see. Who are some of the leaders in PNDs? What are the believably promoters that will direct to winning in this marketplace? Some of the most popular leaders in PND are Garmin, Magellan, TomTom, and Motorola.The biggest factor that will contribute to winning the marketplace is the extra features and accessories it can offer. Some of these are music player, real-time weather and traffic data, real time lowest gas price locator, and driving feedback based on acceleration, braking and speeds. The biggest competitor to the above companies is the smartphone. Some of the above companies have tried to create them with hold in success. The advantage to smartphones is that the more than things something does, the desirable it is. What will be a likely future for PNDs?In ensnare for PNDs to compete with smartphones, theyre going to need to incorporate the features that users like from sm artphones. The biggest advantages PNDs have over smartphones is that when you commit the smartphone to navigation, youre taking outdoor(a) your entertainment and communication abilities. You cant navigate with a smartphone and talk to somebody on it at the same time. One of the features a smartphones navigation has that PNDs dont is a voice wisdom system where all you have to say is go to 123 Fake Street.A GPSs touch screen is good but will be problematic while driving when you need to pay concern to the road. A feature that some alarm clocks have is the ability to spew the time paradigm onto the ceiling. One thing a GPS feature could have is dedicating a section of the windscreen to shine navigation information onto it. This information can be seen through it as long as the driver doesnt focus on it. In some States like Minnesota, its illegal to near a GPS on the windshield so drivers have to continuously look down.Personal Navigation DevicesWhy have Personal Navigation Devic es become popular? Personal navigation devices have become so popular because some people get tired of getting lost while driving, are not proficient at reading road maps, dont always have a navigating passenger in their car that can tell them when they have to turn, and dont have access to a plethora of needed maps in their car. Personal navigation devices are an answer to these problems. What technologies are required to facilitate the success of PNDs? The Global Positioning System, which consists of 24 satellites orbiting the Earth, is what personal navigation devices work off of.All these satellites have atomic clocks incorporated within them to ensure accurate time keeping. Each satellite constantly sends the time and their location. The personal navigation device has a receiver that decodes the signals, a processor that uses a trilateration algorithm to calculate the location, internally stored maps that the location is compared to and a display screen for the user to see. Who are some of the leaders in PNDs? What are the likely factors that will contribute to winning in this marketplace? Some of the most popular leaders in PND are Garmin, Magellan, TomTom, and Motorola.The biggest factor that will contribute to winning the marketplace is the extra features and accessories it can offer. Some of these are music player, real-time weather and traffic data, real time lowest gas price locator, and driving feedback based on acceleration, braking and speeds. The biggest competitor to the above companies is the smartphone. Some of the above companies have tried to create them with limited success. The advantage to smartphones is that the more things something does, the desirable it is. What will be a likely future for PNDs?In order for PNDs to compete with smartphones, theyre going to need to incorporate the features that users like from smartphones. The biggest advantages PNDs have over smartphones is that when you commit the smartphone to navigation, youre tak ing away your entertainment and communication abilities. You cant navigate with a smartphone and talk to someone on it at the same time. One of the features a smartphones navigation has that PNDs dont is a voice recognition system where all you have to say is go to 123 Fake Street.A GPSs touch screen is good but will be problematic while driving when you need to pay attention to the road. A feature that some alarm clocks have is the ability to project the time image onto the ceiling. One thing a GPS feature could have is dedicating a section of the windshield to shine navigation information onto it. This information can be seen through it as long as the driver doesnt focus on it. In some States like Minnesota, its illegal to mount a GPS on the windshield so drivers have to continuously look down.

Midterm study guide

The field of Organizational Behavior (B) Is performance-oriented. 2. bloody shame Foulest was opposed to Tailors lack of specific attention to human needs and relationships In the workplace. 3. Individual performance Is the root word of organization performance. 4. African-Americans are one of the fastest-growing groups in the U. S. Employee workforce, as are Asians and Hispanics. 5. A new industrial age began in the United States around the time of the Civil War. 6. A major goal of Capos is to treat its employees and customers with integrity, honesty, and commitment. 7.The statuesque and modern study of management started around 1900. 8. In 1886, an engineer named Frederick W. Taylor presented a paper on scientific management at a national meeting of engineers that was titled The Engineer as an Economist. 9. Tailors major dissertation was that maximum good for society can come only through the cooperation of management and labor In the application of scientific methods. 10. Mana gers must deal simultaneously with the Internal and external aspects of organizational behavior. 11. J. M. Curran and W. Edwards Deeming, In the sasss, introduced the splendor of quality to the public. . Managers derive military group from both organizational and individual sources. 13. A psychological contract is unrehearsed agreement between an employee and the organization that specifies what each expects to give to and receive from the other. 14. One of the most powerful influences on individual performance is an organizations reward system. 15. Power is the ability to get someone to do something you want done, or to make things happen the way you want them to happen. 16. Measures of satisfaction include employee attitudes, turnover, absenteeism, tardiness, and grievances. 17.Common hysterical symptoms that are related to attempt Include Insomnia, excessive perspiration, nervousness, or irritability. Other answers may also be correct, such as overeating, burden gain, weight loss, nail balling, or headaches. 18. Describe the findings of the Hawthorne studies. Chapter 2 1. Organizations can achieve effectiveness only when employees mete out taxs. 2. The acceptance of unequal power differs across countries. 3. In countries in which people display high power distance, employees acknowledge the bosss authority and typically follow the chain of command.Although culture cant be seen, it can be ensued or felt through employees attitudes, emotions, and perceptions. 5. The Southwest airlines approach is to hire for attitude and train the skill. 6. Research indicates that a mass of managers have had at least one mentoring relationship during their careers. 7. The values, norms, customs, and rituals of cultures are Influenced by politics, religion and language. 8. Hypotheses five value dimensions are power distance, Individualism, uncertainty avoidance, masculinity, and long-term orientation. 9. The concept of uncertainty avoidance refers to the extent to whic h

Budget Essay

Budget is a summary income and expenses of a given period. It provides you a comprhensive financial overview that helps coordinate financial and oerational activities. Its an open two way communication channel. Its is alike a measure of expected or desired performance.AdvantagesA compute is a quantitative panorama of a plan of action. These are the major benefits of effective cyphering. Budgeting compels managers to think and formalizing their prsponsibilities for planning. Budgeting provides an opportunity for managers to evaluate the activities and evaluate mod activities. Budgeting helps managers in communicating objectives and coordinating actions. budgeting provides benchmarks.Difficulties in implementing a budgetBudgeting can be expensive and sometimes its not even close to the actual subjugates. Some of the departments disagree with the budget goals. Similarly another difficulity is obtaining the exact sales forecasts. Any sort of false information would throw the budge t way off the line. So accuracy is really important while creating a budget. There are different types of budgets.Static budget predicts costs, revenues and profits at one level of output.Once it is made it doesnt change. Where as a flexible budget is a budget that has a flexibility to for the changes in the activity. It is more sophisticated and does not change end product according to the sales activity. Direct material variance the difference between the real purchase expenditure of material and the standardised purchase price of the material is known as direct material variance. centre direct material varicance can get by multiplying the difference of the price with the actual quantity pu.rchased. It is very helpful to managers in making purchase decisions and enable them to find it favourable or unfavourable. For example, if a association buys 100,000 units of material and pays $5/ unit, compare to the standard price of the material which is $8/ unit, it is a favorable pur chase. promote VarianceThe differecnce between actual pay rate and the standard pay rate is known aslabor variance. The difference can be found out by multiplying the difference to the actual number of hours worked. For example if the difference is $2/ hour, and 20 hours of work was put in, the labor variance can be found out by multiplying 2 to 20( 2*20= 40) so the total variance is 40.

Cebu Pacific Paper

Case Context Cebu pacific station owned by the Gokongwei family and established in 1988, is the supplier of most domestic flights in the Philippines. In 2000, Cebu peaceful Air was commensurate to go transnational and expand operations to Asia- pacific countries. It owns 45% of the commercialise share, and is among the top 5 in growth in terms of passengers carried and served. The air duct beau monde is known for its promo fares, where angiotensin-converting enzyme buns save round 40% to 50%, if flights are book early. For the longest time, Philippine Airlines, Cebu pacific Airs competitor, dominated the local air passage application.Through the liberalization program, the latter was able to enter the securities manufacturing and gain its share of customers and passengers. In response, PAL adjusted its prices to compete with the opposites, and focused its strategies on cheaper last-minute bookings. Cebu pacific Air gives importance to customer value, and addresse s it by providing hassle-free online reservations, on-time flights, comfortable fleeing produce, etc. Named as the Worlds Number One Airline by an e-newsletter, the air passage has been growing and has continued to make its mark in the Philippine airline industry.Its emphasis on the importance of the customers has helped Cebu Pacific Air to be successful in proving that it is indeed whizz of the top airlines in the country. Macro Environment Prior to the Philippine aviation industry liberalization in 1995 under Executive Order 219, state-owned Philippine Airlines enjoyed virtual monopoly with the countrys adopted policy of one country, one airline imposed during President Marcos administration. The industry remained uncontested between 1973 and 1994 compelling the g everyplacenment to regu novel fares to proceed PAL from engaging in monopoly pricing.In the years following liberalization, the domestic airline industry has attracted as some an another(prenominal)(prenominal) a s five entrants but this has dwindled to three. Currently, the Philippine aviation commercialise is mainly served by Cebu Pacific Air (CEB), Philippine Airlines (PAL), Airphil Express (APX) and ZestAir. As of August 2011, CEB is the market leader and holds 45 % domestic market share, followed by PAL with 22%, APX with 19% and ZestAir with 12%. Seair to a fault takes a small part of this market such as by serving flights to Batanes. The impact of liberalization on the domestic industry is mixed. discharge frequency increased in the most profitable markets, mend smaller communities either lost help alto add upher or experienced sizeable declines in departure frequency and capacity. Further more than than, some markets served by a single airline have relatively high-pitched fares. In the recent economic crisis, many distant countries and the rest of the world were affected. The Philippines, however, was not greatly hit by this recession. Even though we fared better than the othe rs, it cannot be denied that we were still affected.Many multinational companies shut down their operations in the country, such as Intel and Goodyear. Also, many overseas Philippine workers from the United States, United Kingdom and the Middle East were forced to leave these countries with no promise of return. It also affected the Philippine Stock Exchange since it closely followed other stock exchanges from around the world, particularly NYSE. All of these resulted in great fears among the citizens. Filipinos are now more frugal and conservative in their spending habits.The economy experienced dwindling demands of different products, which resulted to more production cuts, succeeding layoffs, and more layoffs. Filipinos started tone for products and operate that would provide more value to their hard-earned money. As state are now starting to go back to the basics, leaving the extravagant lifestyle behind, companies now face the problem of losing their customers, even their l oyal ones. Thus, many of them started tendering products that would exemplify true value for money. More so, discounts and promos have boomed.Cebu Pacific was no exception to this scheme. As many people considered air travel as something they could live with surface, the industry faced a big problem of attracting customers. The Piso Fare that they launched in 2005 was already a big help to company. More and more people are choosing Cebu Pacific over other airlines, such as Philippine Airlines. What is important now is for travelers to get to their destinations in the most leaveable way possible, and the company was able to offer them a low-cost save high-quality service that perfectly catered to the needs of their clients.SWOT Analysis Strengths The key strengths of Cebu Pacific are on its healthy market positioning, lean cost structure, ability to reap exfoliation efficiencies, healthy brand equity, and balance canvas tent strength. The heights of Cebu Pacifics victory over its competitors cannot be attributed to the aggressive low-pricing schema that it blazed per se. The ability of CEB to station the objects that are of value to their customers, and extend those perquisites at low cost is of tantamount importance in the airlines success.Cebu Pacific customers also get their value with the airlines very contented online reservation and compensationment system. This, equipped with the companys partnership with banking firms as puff up as serving companies such as LBC and Rustans, as well as its rigorous promotion in social networking sites, allows the customers to rile information regarding CEBs prices and low promo fares and easy payment. Equally valuable is also the managements employee training which reflects the companys strong customer-centered, team-based orientation. WeaknessesTo allow for its promotional activities such as low-fares in domestic and international travels, Cebu Pacific must also cut some costs on some segments of its ope rations. Either by cutting some operational costs or personnel costs, this would have an immediate impact to the fancy that the company is trying to project. With the entry of relatively smaller airline companies in the industry that can afford to compete CEB in low-pricing makes the airline company vulnerable to price wars, and this pressure increases the vulnerability of the airline to affirm its image.Like all airline companies, and especially because of its big operations, Cebu Pacific heavily relies on forecasts of volatile raise prices to produce sound telephone circuit decisions and pricing. Lastly, industry commentators are disappointed that the strong brand and market plan of Cebu Pacific lacked scale in terms of fleet size. Opportunities The 21% year-on-year international passenger growth on the year 2011 opens a wider door for Cebu Pacific to increase its market share. Offering foreign travels exclusively on selected destinations allows Cebu Pacific a wider market a nd a more flexible marketing mix.The companys pecuniary stability, sustained growth, and good brand image allow the financing for more expansion in the products and services they offer which is tantamount to put down competitive pressures from its competitors, both via cost leadership and product differentiation. Cebu Pacific is strategically positioned for this as it has a strong domestic network that is able to offset headwinds to the international network. Reaping the gain grounds of scale efficiencies may be realized through this expansion.Finally, with its biggest competitor facing internal cranch concerns as well as concerns on resolvency and liquidity, the airline can pick out to increase market share profitably at the expense of this competitors kinda of but positioning to stimulate and grow the market. Threats That low-pricing schemes such as the PisoFares became a denounce for Cebu Pacific is threatening the airlines brand of acquiring an inferior image against its more expensively priced competitor products. Its customer segment that caters for businessmen and other high-profile class are at the expense of its drawn-out marketing promotion on cheap fares.Also, the companys profit margin has been slowly declining as it engages in price competition with relatively smaller airlines such as Air Philippines and Zest Air. go both competitors have been investing for expansion, CEB must stand prepared while pursuing for a higher market share and leadership. Finally Cebu Pacific must strategically position its cost-cutting strategies such as outsourcing, as recent moves to outsource some noncore operations of other airlines that has been encouraging from a cost-saving perspective has ensued labor disputes and strikes which showed the insensitivity of such a move.Problem Through tedious research and careful analysis, we have be that Cebu Pacific exhibits cost leadership as it was able to cut prices to deter the entry of new entrants and at the same time able to offer low prices to powerful obtainers. (See Porters Generic) Competitors are endlessly on the look as to how they can catch up and perhaps Cebu Pacific may be threatened by competitors copying their low cost strategy. With this, how can Cebu Pacific maintain to be the market leader when time comes that competitors have already adopted their low-cost strategy?Marketing Mix output Cebu Pacific Air provides its customer both domestic and international flights to fifty two destinations. Company with its slogan its time everyone flies tries to keep what they have been promised to its customers by offering a wide array of products and high quality of services aside from air fare to keep their customers loyal and to attract new ones. Cebu Pacific Air does not only provide travel through air but it provides tours for both play and water by building tie ups with travel agencies and sulfurousels.This tie ups provides its customer travel packages with hotel rooms at a disco unted price, which make all the fun. Furthermore, the flight does not include a meal but they offer a fun shop where the company sells hearty meal, cold sandwiches, savory snacks, quick snacks, cold drinks, and hot drinks which are changed monthly for variety. Branded souvenirs such as stuff toys, watches, bags, etc. can also be purchased via online or inside the plane. Moreover, other services include seat-selector, sport equipment fee, TravelSure insurance, prepaid baggage, rent a car, and buy event shreds.Cebu Pacific Air eer keeps on improving its existing products while introducing new products to adapt fit its products to its customers for more satisfaction and to gain customer devotion. Price As the barriers to entry were lifted, new players can now easily enter the market to serve the domestic routes. Many benefits were gained by these actions, particularly in the reduction of air fare. Cebu Pacific used its pricing systems to gain a competitive advantage in the industry . It continuously strives to offer low prices, yet also continuously maintain the level of service it promises to put on to its customers.One of the main strategies of Cebu Pacific to attract customers was its low fares offered on a year-round basis, such as its Piso Fare and LiteFares. This made air travel more affordable to Filipino passengers. This move is considered to be a lethal one for its competitors for it captured a big portion of the market. And although competitors soon followed suit, it was already too late and Cebu Pacific had already gotten a strong position in the market. To compensate for such big discounts, flights that are schedule closer to the actual date are fully priced, but they are still comparably dismay than those of its competitors.For Cebu Pacific, they value the things that matter most to their customers, such as training of their pilots and crews, aircraft maintenance, and on-time reliability, such that passengers allow for not pay for trivial thin gs, such as paper tickets and free meals. They focus more on the practical and requisite matters to be able to offer their services at low prices yet still earn returns on them. Place Cebu Pacific Air has strategically placed most outlets where passengers can book their flights in business centers, near or inside malls, hotels, and airports.These locations are usually where travellers go to, making it easier and more convenient for them instead of going to a place which might be out of their itinerary just to avail of the companys services. Aside from this, Cebu Pacific Air has been able to ensure access to customers through online booking. With the growth and phylogeny of technology, the airline company has been able to capitalize on the convenience and availability of the Internet to easily bear on customers. Promotion Low promo fares are the best known strategy that Cebu Pacific uses to gain ompetitive advantage over competitors. Specifically, they offer 1 peso flights not jus t for destinations in the Philippines, but also in some areas in East Asia such as Singapore and Malaysia. This promotions strategy is the most popular and most greenness thing that comes to mind when thinking Cebu Pacific Air. Aside from the traditional forms of promotions and above the line advertising, this airline also makes use of new social media platforms through below the line advertising. Cebu Pacific Airlines is the first airline industry in the Philippines to make use of these new technologies.These types of advertising make use of social networks and give more focus to certain niche markets. An example of this type advertising is Cebu Pacific Airlines use of Twitter for announcements, ticket promos, and games for chances to win free tickets. Another form of this promotion strategy can be seen through a viral video posted in YouTube of Cebu Pacifics flight attendants dancing to the beat of the metrical composition Just Dance by Lady Gaga. The special dance number was pr esented to the passengers after the standard galosh instructions had been performed and aimed to give passengers a more enjoyable flight experience.Having assessed Cebu Pacific Airs marketing mix we can truly say that its success can be attributed to its low price strategy and loyal customers. CEB has employed strategies to make flying accessible to everyone. They have lowered their prices and yet did not throw in the towel the quality of their services. CEB has been loyal to its value proposition of providing more for less. CEB knows very well that customers go forth try out low-priced products but result be turned off if it does not deliver the value/benefit it promises.And no amount of advertisement will change their perception of a product after a bad experience, even if you have the lowest price in the market. And so, CEB has never been lax in maintaining the other component of their marketing mix besides price as competitive as possible to always satisfy customers. Recomme ndation Competition from other low cost carrier airlines continues to saturate the market and poses a threat to Cebu Pacific. To fly higher and up and above this hurdle, we now give you our counterstrategyCebu Pacific Air Juan time, whacking time Juan time, Big time is a full blast strategy that banks on Cebu Pacific Airs Cost leadership and Filipino oriented service to retain its market leadership in the domestic market and eclipse PAL in the international market. In this full blast move, Cebu Pacific will continue to leverage on its constant seat sales and low pricing while making sure that it delivers true value to its customers. Cebu Pacific always wants to provide exceptional, unrivalled service at notches higher than its competitors.To achieve this, Cebu Pacific needs to fuel this four-fold Juan time, Big time strategy to continue to fly high and long in delivering its promise in letting every Juan fly. Fuel 1 Juan with You With Juan with You, we strengthen the customer flyi ng experience to encourage more future flights. We will filipinize the customer flying experience and do this by always being hospitable in our service. Cebu Pacific will not only offer air transport, it will also offer a satisfying, fun, and hospitable flying experience.Doing so will increase the perceived value of the Cebu Pacific Air flying experience. Juan with you will be implemented along with these tactics 1. First, it will strengthen its customer service arm, and assign an actual active CEB officer in operating its Facebook and twitter pages to more instantaneously answer and attend to customer questions and concerns. This will communicate how Cebu pacific values its every customer. 2. Second, it should make its flight attendants wear Filipiniana attire, especially in international flights. 3.Third, it should structure a hip, dance number around the performance of its in-flight safety guidelines. The last two will easily solve the problem of tedium that may set in after long hours for waiting for the flights end. Fuel 2 The Juan Time Cebu pacific will lead in debunking the old Filipino time concept, where late is acceptable, even expected. We will put an emphasis on sticking to only one time, the Juan time, and provide incentives to making its passengers arrive early to allow early boarding. Also, Cebu pacific should train its ersonnel to always be fast and efficient in their execution of their tasks to further expedite checking in. Cebu Pacific should strive to increase its on time performance level and again to improve the value offered to passengers, give customer points for every late flight arrival that customers may use when they also avail of Cebu Pacifics loyalty observation program. Fuel 3 Juan with the World Cebu Pacific has already achieved to become the leading low cost airline in providing domestic flights. Its competitors, however, offer more international destinations.With this, we recommend that Cebu Pacific tap on more international d estinations as their consumers would be delighted to know a variety of international destinations to choose from. This way, consumers would choose them among its competitors. Fuel 4 My only Juan Since Cebu Pacific has already managed to become the leading airline. It should now focus on keeping its customers loyal. This they can achieve through mileage programs to acquire points that customers can use in availing other flight add-ons. With this mileage rewards program, customers will be attracted to more to avail of the other services of Cebu Pacific.Thus, this strategy will make Cebu Pacific the top choice and the only choice of every Juan. With this four-fold full blast strategy, Cebu Pacific Air will indeed be able to increase customer perceived value through the perks it offers at the same time retaining its low cost pricing. Thus, despite the threat of competitors adopting their low cost strategy, customers will still choose them over others for they are fully satisfied and tru ly delighted with CEBs loyalty of providing more for less to its customers. APPENDIX Bibliography